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by Pretty Mama

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Sweet Fall Style - Top Looks for Fall

Mere moments after the Fourth of July displays were taken down and the star-shaped ice cube trays finally cleared off the shelves, the retailers have been pushing back-to-school items. Nonsense, I muttered under my breath, it’s just barely the beginning of summer. How could I possibly start thinking about school already? Planning the kids’ wardrobe is complicated enough, what with balancing style and launderability; I’m certainly not ready to start thinking about my own sartorial persona for the school year!

And yet we find ourselves in the middle of August, and while the weather certainly will feel summery for a couple months more, the new school year is fast approaching. (Before Labor Day in our district! How uncivilized.) It’s still a bit early to snap up corduroys, fleece and cable-knit tights, but it’s never too soon to plan your attack. And in the case of mommy clothes, I have to decide who I want to be at the pick-up line!

Cute-But-Not-Trying-Too-Hard Mommy: The balance I search for. Excellent jeans, a dynamite ballet flat, and a darling little jacket over a floaty patterned top. As the weather cools, she’ll switch to a slouchy loose weave sweater and a swingy wool peacoat, with a gorgeous leather boot with just enough heel to make her legs look a mile long. Lovely leather satchel holds the occasional diaper and bag of Goldfish without advertising it. Runs errands while the kids are at school, but stops for a cup of coffee with a friend and possibly a buzz through the mall for a quick peek at this week’s new arrivals.

Way-Glamorous-I'm-So-Jealous Mommy: Decked. High shoes, elegant and possibly dry-clean-only trousers or even a pencil skirt with a great blouse, stylishly cut jacket, to-die-for accessories that take her ensemble to the next level. Trim patent clutch bag is a dead giveaway that she’s not plodding through the supermarket this morning holding onto someone’s hand. Full, flawless makeup (lipstick!) and delightfully frizz-less hair. Far too busy to sign up for mystery reader, the stay-at-homes look wistfully at her as some sort of exotic creature they don’t quite understand.

Cookie-Baking-Adorable Mommy: Preppy — that's a given — but classic. Bright colors and simple silhouettes like chinos, a cute tee and a great sweater in washable fabrics (ok, the occasional cashmere sweater) with chic yet practical shoes say she’s devoted to her brood, but not so overwhelmed that she’s forgotten how to coordinate. Always signs up to bring a (homemade!) snack to the class party and coordinate the teachers’ gifts; makes some mothers feel like they’re not doing enough.DownEast Outfitters

Sporty Mommy: Always shows up in yoga pants or chic knit leggings, cool trainers and a track jacket. (Which is not to say a velour track suit!) Minimal makeup, simple ponytail, sunglasses on top of head. Cute crossbody bag and color-coordinated iPod on front seat of hybrid. May or may not have just come from the gym, but implies she takes herself as importantly as her kids. Guaranteed to serve organic lunchbox snacks.

Schlumpy Mommy: Races in late for drop-off and pick-up in baggy jeans and a sweatshirt, usually with unlaced sneakers. Never made up, probably wearing her husband’s corporate-logo fleece jacket, she’s crazy like a fox: no one EVER asks her to help out with the fundraiser, book drive or class photo day. Dresses to kill on weekends.

Whomever I choose to be, however, I have to let my children have personalities of their own. For little boys this season, I’m loving the skater/preppy hybrid at crewcuts: untucked button-down shirts over logo tees, with dark wash straight denim or five-pocket corduroys. And if I can get my son into them, I also love sweaters: striped, zip-neck, or even a collegiate-looking cardigan. (Can’t hurt his rep with the teachers to have him looking smart, right?) Don’t want to get too stiff, so I will keep the edges a little rumpled (I am NOT ironing shirts for my four-year-old!) and the footwear a bit funky. My son loves tees, though, so I’m always on the hunt for great graphics that don’t advertise superheroes or japanimation.

It’s always easier to shop for girls, since the options are nearly endless. Nonetheless, I can still spend hours searching for just the right things for my little princess. I adore the skinny jean and its cousin the skinny cord with little sweet flats or Mary Janes and a trapeze-y sweater. Bright jewel-toned colors are as in for kids this year as for the mommies. I’m picking up a couple of sweet jumpers that she can layer with short sleeves in the beginning of the school year and turtlenecks and sweaters and tights or jeans as the temps cool.

And just in case I can find a sitter for the classroom parent's party, I’ll be sure to snap up a darling little dress with sweet details and killer platforms for myself. There has to be life after bedtime, right?

Now get out there and enjoy the warm sunshine while your schedule is still wide open! You can always shop after the sun sets.


Pretty Mama


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Our Favorite Things!

The Honest Company Expands Its Line


We are excited to share that The Honest Company, which launched in January, recently expanded its offerings in bath & body, laundry and cleaning based on consumer’s needs! The new product must-haves for all ages include: 

  • Bug Spray
  • Conditioning Mist
  • Oxy Boost
  • Rinse Aid
  • Dishwasher Pods
  • Fruit & Veggie Wash

Baby Be Hip is luxurious online boutique for personalized baby gifts. The adorable monogrammed buckets come filled with unique goodies. This gift set is sure to bring a smile to anyone’s face when opening.  From embroidered bibs, blankies, burp cloths, onsies, and even prepackaged gift sets- Baby Be Hip has every mom-to-be covered. The gift selector option makes shopping for an expecting loved one fast and

First-Day of School Looks & Essentials

This year, look more stylish than ever on the first day of school with looks and accessories in the hottest trends from Kohl’s stores nationwide and Find great values on Kohl’s exclusive brands that pick up on every student’s fashion sense. From elementary school to college, Kohl’s is the shop for this school season’s on-trend essentials.

Rock & Republic Striped Embellished Dress
Rock & Republic Crop Denim Vest
Rock & Republic
Berlin Skinny Jeans
Rock & Republic Embellished Dolman Top

SO Skinny
Crop Jeans
Candies Color
Trouser Pants
Candies Coated
Skinny Jeans
Candies Striped
Textured Dress

SO Geometric Capri Leggings
Apt. 9 Opaque Microfibre Control-Top Tights
Mudd Allover Scribble Eternity Scarf
Mudd Perforated Crocheted Triangle Scarf

Back to School Style Basics


JackGems: Luxury Tech Accessory

Introducing JackGems, a new luxury tech accessory for smart phones and tablets. Decorate your phone with your favorite color and sparkle!

The Swarovski crystal-encrusted plug adds flair to a smartphone or tablet and is perfect for fashionistas, tech fans and ANYONE with a cell phone. Like all of us at JackGems like to say, "Jewelry for your phone."  JackGems make a great gift for any accessory or tech lover!

Now there’s finally a FIX!

Introducing the NEW Goody® ThickFix Styling Collection!

New innovative brushes designed specifically for thick hair

Like Beyoncé, Selena and Carrie, forty percent of women are lucky enough to have thick hair. However, it can sometimes be a challenge to style these lustrous locks with an ordinary brush. Thankfully, Goody has created a new line of ThickFix brushes specifically designed for women with full, voluminous hair. The new collections features five brushes in round, cushion, and vent shaped varieties, with bristles long enough to penetrate thick hair to create gorgeous styles with ease.

The Goody ThickFix Collection also features oversized brush heads designed for greater styling surface area to achieve a desired end look in less time. The nylon and ionic bristles are firm and flexible enough to penetrate tangled strands to balance performance with comfort. The soft, lightweight grip allows for easy control while the brush provides extra smoothing power to help fight and control frizz.

All Your Back To School Skin Essentials, HERE

It’s that time of year again: Back to school! And as you’re scrambling to put together your new outfits for the upcoming semester, don’t forget to prep your skin for those oh-so important first impressions! Murad is packed with goodies to keep your skin fresh, breakout-free and glowing!


Wanna put your best face forward?

Use Murad’s Clarifying Cleanser! It eliminates 99.9% of surface bacteria in 60 seconds! Clarifying Cleanser clears blemishes before they begin and helps prevent new breakouts, leaving your skin soft and supple!

We all love facemask nights with our roomies! Try out Murad’s Exfoliating Pomegranate Mask! The antioxidant-rich mask restores, revitalizes and balances combination skin while exfoliating dead skin cells and trapped impurities. It softens, conditions and hydrates your skin… and bonus – it’s transparent! So it won’t scare away any last minute visitors who stop by your dorm room!


Hitting the Gym between classes?

Use Murad’s new Acne Clarifying Wipes! Why? They’re clinically proven to keep skin clear by removing dirt, oil and bacteria, and the oil fighting formula comes in a pre-moistened, ultra-soft wipe that reduces shine while balancing and toning skin. The Acne Clarifying Wipes (available September 2012) can be used before or after your workout or even for a quick touchup throughout the day when you want to refresh your skin on-the-go! Murad’s Clarifying Body Spray is also great to carry in your gym bag or backpack! Its 360 degree spray lets you get to those hard to reach areas and helps keep your skin clean, clear and treats/prevents breakouts!

Don’t forget to use SPF under your makeup every day! Murad’s new MuraSol Oil-Free Broad Spectrum SPF 30 PA +++ is lightweight and perfect to throw on in the morning. For some bronzing and SPF check out Murad’s Absolute Bronzing Boost SPF 15 PA+++, it gives your skin the perfect glow with buildable coverage that also protects you from those UV rays.

Tweens and Teens:

Don’t worry teens, Murad has you covered! Your skin is guaranteed to be drama-free this year! Clean Scene, the first brand developed by Murad, Inc. to address the specific skincare needs of the next generation of skincare enthusiasts… TEENS! Clean Scene helps teens and young adults start healthy skincare habits for life. Each product in the Clean Scene line utilizes the power of the newest super-fruit, the Yumberry, an exotic Chinese wonder that contains powerful antioxidants.

Five Easy steps!

  • Craving for Clean®
  • Gaga for Glow®
  • Crazy for Clear®
  • Down for Defense®
  • Begging for Balance®

Stay SPF Safe with ObagiObagi Nu-Derm Sun Shield Spf 50

Summer may be almost over, but the sun's rays are still strong. Keep your skin safe with Obagi.

Obagi Nu-Derm Sun Shield SPF 50 is formulated with 10.5% zinc oxide and 7.5% octinoxate to provide extensive sun protection to prevent the aging effects of UVA and UVB rays. This formula is ideal for sensitive facial skin. With its matte formulation and micro-fine zinc oxide that applies completely sheer, it disappears into your skin for a soft, smooth feel like cashmere so you’ll be highly protected and won’t even feel a thing!  


 World's Most Fantastic Craft Blog: 
The Sassy Pepper

Be sure to check out The Sassy Pepper Blog! Created by the amazing team of Pepper and Sassy, two very stylish young mommies with amazing abilities in regard to all things DIY, the Sassy Pepper Blog is filled with wonderful ideas for creating, decorating and repurposing to make your life easier, your little darlings more adorable and your home more stylish.

From making homemade Peanut Butter Twix-alikes and building a dream bed for your toddler, to tips on how to throw a Cars themed birthday party (complete with Piston Cup prizes) or the perfect baby shower, you're sure to be as amazed and thrilled by the ideas in this blog as me!

Check it out today — you'll thank me tomorrow!

Check out the latest tutorial — how to make a new lampshade for your tired old lamp! So easy and so very very chic!





Check Out the Ask She She Blog

The Ask She She Blog, where She She Girls go to find the latest styles and the hottest trends; where your fashion, beauty and lifestyle questions are answered, and the thoughts, ideas and comments of all She She Girls are encouraged and welcomed!